Your privacy matters to us.

AutoMatcher is built with privacy at its core. We believe you should always know what data we collect, how we use it, and how we protect it.

Last updated: February 15, 2026

Privacy at a glance

Here are the key principles that guide how we handle your data.

No data selling

We never sell your personal information to third parties. Your data is used only to power AutoMatcher's matching engine.

You control your info

Your contact details are never publicly visible. Dealers only receive your information if you accept their offer and choose to share it.

Transparent collection

We only collect what's necessary to match buyers with dealers. No hidden tracking, no unnecessary data harvesting.

Secure storage

All data is encrypted at rest and in transit. We use industry-standard security practices to protect your information.

Your control

You can view, update, or delete your personal data at any time through your account settings.

Minimal cookies

We use only essential cookies for authentication and session management. No invasive ad tracking cookies.

Full privacy policy

A detailed breakdown of our data practices and your rights.

1. Information we collect

When you create an account, we collect your name, email address, phone number, and account type (buyer or dealer). If you sign up as a dealer, we also collect your dealership name and business information.

Match requests: When buyers submit requests, we collect vehicle preferences including make, model, year range, budget, mileage preferences, and any additional requirements. This data powers our matching engine.

Inventory data: When dealers list vehicles, we collect vehicle details such as make, model, year, mileage, price, condition, VIN, and photos.

Usage data: We automatically collect basic usage information such as pages visited, actions taken, browser type, and IP address to improve our service and troubleshoot issues.

2. How we use your information

We use the information we collect to:

  • Match buyer requests with relevant dealer inventory
  • Facilitate communication between matched buyers and dealers
  • Send notifications about new matches, offers, and updates
  • Improve our matching algorithms and overall user experience
  • Maintain account security and prevent fraudulent activity
  • Provide customer support and respond to inquiries

We do not use your data for targeted advertising or sell it to third-party advertisers.

3. Information sharing

Between users: Buyer contact information is only shared with a dealer when the buyer explicitly accepts that dealer's offer. Dealers cannot browse or access buyer contact details — sharing is entirely in the buyer's control.

With service providers: We may share limited data with trusted service providers who help us operate our platform (e.g., hosting, email delivery). These providers are contractually obligated to protect your data.

Legal requirements: We may disclose information when required by law, such as in response to a court order, subpoena, or other legal process.

We will never sell, rent, or trade your personal information to third parties for their marketing purposes.

4. Data security

We take the security of your data seriously. All data transmitted between your browser and our servers is encrypted using TLS (Transport Layer Security). Data stored on our servers is encrypted at rest.

We implement access controls to ensure that only authorized personnel can access user data, and we regularly review our security practices to stay ahead of emerging threats.

While no system is 100% secure, we are committed to protecting your information using commercially reasonable security measures and industry best practices.

5. Your rights

You have the right to:

  • Access the personal data we hold about you
  • Request correction of inaccurate information
  • Request deletion of your account and associated data
  • Opt out of non-essential communications
  • Export your data in a portable format

To exercise any of these rights, please contact us at privacy@automatcher.co or visit your account settings. We will respond to all legitimate requests within 30 days.

6. Cookies and tracking

AutoMatcher uses only essential cookies required for the platform to function properly. These include:

  • Authentication cookies to keep you logged in
  • Session cookies for security and functionality
  • Preference cookies to remember your settings

We do not use third-party advertising cookies, tracking pixels, or invasive analytics tools. We respect your privacy and keep tracking to an absolute minimum.

7. Changes to this policy

We may update this privacy policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. When we make material changes, we will notify you via email or a prominent notice on the platform.

We encourage you to review this page periodically to stay informed about how we protect your data.

Questions about your privacy?

We're happy to answer any questions about how we handle your data. Reach out to our privacy team anytime.